A Focused Culture

One thing I’ve noticed going through Y Combinator was how consistent were the messages repeated by the partners, the staffs, and the alumni network. As a startup founder, you should do two things: “write code and talk to users.” The more recent version is: “build product, talk to customers, and exercise” – which I think is a natural evolution, since YC funds a lot of non-software-only companies these days and the partners are getting a bit older. 😉

The entire message is around “Growth” and the way to get there is by writing code and talking to users. And stop doing anything else. Sounds simple, right?

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That Extra Bit of Focus

‘The path of least resistance leads to crooked rivers and crooked men.‘ — Henry David Thoreau

Like water, our attention flows in a frictionless world. Real-time updates on social media, constant push-notifications on our mobile phones, and so many entertaining contents devours our attention little by little.

Attention, like time, is really a limited resource, varying perhaps among individuals, but finite as a person. One app might fight for your attention from the other. If you place the Kindle icon next to your Facebook icon, I can bet the Facebook icon wins your touch nine out of ten.

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